Music Composition – Ithaca

Waterfall

andyrae — Fri, 14 Feb 2020 11:19:25 +0000

Presenting Waterfall by Ithaca. A 20 meter high animated waterfall of light cascading down from the Treetop Walkway into a pool of Light for Christmas at Kew 2019.

Inspired by some of the world’s natural wonders such as Niagara Falls, Waterfall featured over 9,000 LEDs spread across an area of nearly 4,000 square meters.

The waterfall was created from layered strings of custom made mirrored LED spheres, supported by netting interwoven with highly reflective foils which created a delightful daytime aesthetic as the sunlight fell on them.

As evening fell, the lights moved through altered states from a tranquil bubbling waterfall of blues and greens, through shimmering rain and sparkling patterns to swirling shapes, flickering fire and ice.

The animations travelled the entire length of the 20 metre light strings and then shot and swirled across the ground, connecting the verticals and ground lighting to create a huge, syncronised display.

The result was an epic 10 minute, near 360 degree immersive audio and light show that showcased Kew’s famous Treetop Walkway in a whole new light.

Lighting design and installation, music composition and sound design by ITHACA.

Ditto

andyrae — Fri, 14 Feb 2020 11:19:16 +0000

An immersive column of light repeating infinitely above and below the audience. As people enter the mirrored space they are surrounded by lights which create beautiful reflections and colours, all set to a custom quadraphonic soundscape.

Ditto was commissioned by Winter Lights Canary Wharf as a site specific installation. Built around the existing seating area at Wren Landing, a mirrored framework was built inside the space and hung with thousands of reflective spherical lights and hidden speakers, creating an immersive ‘infinity’ experience.

Sea of Light: Lightscape Chicago 2019

andyrae — Fri, 14 Feb 2020 11:18:33 +0000

Our first international site-specific adaptation of Sea of Light accompanied by no less than 36 synchronised illuminated trees. Sea of Light: Lightscape 2019 is an 8 minute long bespoke sound and light experience that featured over 4,500 individually controlled LED spheres, meticulously programmed along to a custom music soundtrack by Ithaca.

Specifically designed to compliment the natural beauty and immaculate landscape of Chicago Botanic Garden, the installation succeeds in creating a 360 degreee walk-through immersive and captivating show that does not distract from the site’s existing features.

Lighting design and installation, music composition and sound design by ITHACA.

Photography by: Culture Creative / Chicago Botanic Garden / Lev Kaytsner / Jaime Gamez / Augustin / Katina Beniaris

Choir of the Holly Bushes 2019

andyrae — Fri, 14 Feb 2020 11:49:00 +0000

Sea of Light: Dunham Massey 2019

andyrae — Fri, 14 Feb 2020 11:17:47 +0000

A site-specific Sea of Light nearly 140 meters in length. Sea of Light at Christmas at Dunham Massey 2019 features over 8,500 individually controlled LED spheres, meticulously programmed and synchronised to a bespoke music soundtrack by Ithaca.

Working with the landscape, this animated river of light curves and flows around the paths and landscape in perfect harmony with the gardens, creating a walk-around immersive sound and light show.

Lighting design and installation, music composition and sound design by ITHACA.

Photography by: Culture Creative / Ithaca

Cocoon

andyrae — Fri, 14 Feb 2020 11:16:36 +0000

A festival first – your own personal sound and light installation.

Festivals are fun, but sometimes you just need your own space. Enter Cocoon by Ithaca, the personal pod that envelops you in an immersive world of sound and light.

Developed by Ithaca as Associate Artists for Bournemouth Arts by the Sea Festival 2019.

Singing Trees: Lightscape Chicago 2019

andyrae — Fri, 14 Feb 2020 11:49:23 +0000

Lighting design and installation, music composition and sound design by ITHACA.

Photography by: Culture Creative / Chicago Botanic Garden / Alec Asplund / queenofthelandoftwigsnberries.com / alittletimeandakeyboard.com / Matt Woskey Photography

Bang & Olufsen | Bronze Collection

andyrae — Thu, 21 Dec 2017 15:59:08 +0000

The new B&O Bronze Collection, brought to life by visual artist 30000fps with binaural music composition & sound design by Ithaca.

The work explores the Collection’s emotional resonance, the reflective power of bronze hues and its powerful audio capabilities. Abstract shapes dance and move; sensory loops form, match, distort and reform.

We used a combination of music composition and sound design elements to create an abstract audio interpretation of the product – inspired by the contemporary design and sculptural form as well as the hypnotically looping visuals of the animations, building a sonic representation of the visual animations in 3D space, a series of rich, detailed layered and textured sounds, abstract yet attention-grabbing.

Credits

Client – Bang & Olufsen

Agency – Wednesday

Visual Artist: 30000fps

Music Composition & Sound Design: Ithaca

D&AD Awards 2018

andyrae — Tue, 15 May 2018 15:50:12 +0000

ITHACA at D&AD Festival 2018

We transformed the entrance to the D&AD Awards Ceremony, replacing the traditional red carpet with a walk-through sound and light experience.

The bespoke installation took inspiration from classic advertising and mixed a selection of well known ad soundtracks with an animated light ceiling, custom gobo effects, illuminated plants and a black mirrored floor.

Guinness | John Hammond, Intolerant Champion

cevansroberts — Fri, 01 Dec 2017 17:00:23 +0000

Music is at the forefront of this dynamic Guinness ad which uses new media channels to tell an old story.

We remixed the track and added extra musical elements including drums and percussion to help to drive the narrative, creating a fresh new toe tapping mix with enough traditional atmosphere to compliment the stunning visuals.

Credits:

Client: Guinness
Agency: AMV BBDO
Director: Jake Nava
Audio Edit/Remix: Ithaca Audio